Red Rabbits

Description: International webshop for Sweet Protection, integrated with their existing ERP system. This has been a long time coming. During 2010 we have been working with strategy, design, interaction and all that comes with developing an international webshop. We have worked extensively to make the best user experience from entering the shop for the first time, the shopping experience all the way though the check out process. Nothing is "stock", all is custom. The eCommerce solution (KeyCommerce by our faithful partner Keyteq) is fully integrated with Sweet's internal ERP systems to make the work flow painless.

Unlike the Sweet brand site at www.sweetprotection.com, the webshop will not get a new identity each season. We made the design pretty clean and strict, with the product promotion slideshow on the front page breaking out of the grid for some sweet action flavor. As on the brand site, our email marketing tool Campaign Mailer is fully integrated.